Big Chef Takes On Little Chef

Big Chef Takes On Little Chef

Little Chef is a British institution; a restaurant chain with 180 roadside outlets all over the UK. Olympic Breakfasts and Jubilee Pancakes loom large in the memories of many Brits, but the business has been experiencing difficulties, and in 2007 venture capitalists had to step in and save it from financial collapse. Now in its 50th year, Little Chef is in serious need of creative inspiration.

Enter Heston Blumenthal, to take on an extraordinary culinary challenge. The Michelin-starred chef applies his ingenious culinary techniques in an attempt to restore the fortunes of one of Britain’s most conventional yet iconic food brands. Heston has strong childhood memories of Little Chef, but can he work his food alchemy to breathe fresh life into the restaurant’s menu and help restore it to its former glory?

Can a chef more used to serving up £200-a-head meals turn around the fortunes of a much-loved but tired British institution? And can Heston make the British public fall in love all over again with Little Chef, and with classic British food in the process?

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